Overview:

Currently, Big Tech (Meta - formerly Facebook, Microsoft, NVIDIA, Apple and Tencent) is making the biggest impact in the Metaverse. This report examines a look at the main strategies of the top tech companies shaping the Metaverse and  predicts the future it will create.

• Meta has shown to be the biggest marketer for the Metaverse.
• Microsoft takes the most practical approach to build the “enterprise Metaverse” by pulling its existing solutions such as Mesh and Teams together.
• NVIDIA has successfully rewritten its story from being a semiconductor firm to an AI leader with full hardware-software technology stacks. It is adopted a differentiated strategy towards metaverse.
• Apple has been building the Metaverse substrate without directly addressing the term “Metaverse”. Apple’s VR/XR hardware could potentially dominate the Metaverse hardware market.
• Tencent, with deep roots in gaming and Chinese social networks, is expected to build the Metaverse’s Chinese version and play it safe.

Table of Contents:

• Key Planning Assumptions
• Background        
• Metaverse Contender Category      
• Big Tech’s Definitions of Metaverse
• Meta (Formerly Facebook): Biggest Marketer of Metaverse     
  • Core Metaverse Products and Solutions
  • Upcoming Products and Solutions         
  • Our Views on Meta    
• Microsoft: Leading Enterprise Metaverse      
  • Core Metaverse Products and Solutions
  • Our Views on Microsoft           
• NVIDIA: Highly Differentiated Metaverse Strategy      
  • Core Metaverse Products and Solutions
  • Our Views on NVIDIA
• Apple: Front Runner in Metaverse  
  • Core Metaverse Products and Solutions
  • Upcoming Metaverse Products
  • Our Views on Apple   
• Tencent: Building Chinese Version of Metaverse        
  • Core Metaverse Products and Solutions
  • Our Views on Tencent
• Summary and Conclusions 

Number of Pages: 17

Published Date: May 2022