July handset sell through picks up after a weak June which is encouraging but inventory levels are still high. This still casts a shadow on the second half. The US recovers but China and Europe are still weak compared to previous years.
Smartphones were almost 60% of the market and Android share is hovering above 80%.
Samsung’s handset market share slumps as it focuses on smartphones and overall lackluster demand in the declining feature phone segment. Samsung’s share is steadfast at 35% in smartphones. Apple loses share and the winners are little know brands like Coolpad and Oppo. Nokia recovers slightly with lower-tier Lumia models such as 520, 620 ramping up and LG is also on the track to secure the Number 3 spot in the handset market...
< Table of Contents >
- Key Tekeaways
- Monthly Topic: Local smartphone brands emerging
- The Market
- Market Sizing - Demand and Supply
- O/S landscape
- Market by Price band
- Competitive Landscape
- Country Analysis: US/China/Korea/Japan
- Market share by Price band
- Vendor Analysis: revenue structures
- Features and Specs
- Hardware trends and feature adoption rates
- Average feature sets
- Vendor market share by feature set
- Hit model lists for major vendors, globally
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