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MOBILE DEVICES MONITOR – Q2 2021 (Vendor Region Countries)

Aug 16, 2021 | Author : Aman Chaudhary, Harmeet Singh Walia

Overview:

This report is part of a series of reports which track the mobile handset market: Smartphone and Feature Phone shipments every quarter for more than 140 brands covering more than 95% of the total device shipments in the industry. 

The deliverable includes

  • Single pivot format giving in-depth analysis of global markets
  • 140+ brands now in comparison to 95 brands earlier
  • Break out of three key countries in each region to give further granular view of the regions
  • 18 countries view as compared to six earlier
  • More visuals and analysis by country and by regions

To quickly summarize:

  • The global smartphone market declined by 9% QoQ but grew by 17% YoY in Q2 2021, clocking global shipments of 323.1 million units, down from 354.9 million in Q1 2021.
  • Samsung retained the top spot as the world's biggest OEM, despite smartphone shipments declining by 25% QoQ to 57.6 million units in Q2 2021.
  • Apple's global shipments declined to 48.9 million units by about 18% QoQ but captured record second-quarter shipment share driven by persistent demand for the iPhone 12 Series.
  • Xiaomi shipped over 50 million smartphones, becoming the world’s second-largest smartphone brand for the first time ever.
  • realme grew by 135% YoY and 17% QoQ, crossing cumulative shipments of 100 million smartphones since its entry into the smartphone market.

Table of Contents:

  • Pivot Chart by Brand
  • Pivot Chart by Geography
  • Global Market by Geography
  • Global
  • Asia Pacific
  • China
  • India
  • Japan
  • Korea
  • Key Asian Countries
  • North America
  • US
  • Canada
  • Europe
  • Western Europe
  • Central and Eastern Europe
  • Key European Countries
  • Central and Latin America
  • Key Central and Latin America Countries
  • Middle East and Africa
  • Key Middle East and Africa Countries
  • Flatfile
  • Definitions

Published Date: August 2021

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