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MOBILE DEVICES MONITOR – Q1 2021 (Vendor Region Countries)

May 18, 2021 |


This report is part of a series of reports which track the mobile handset market: Smartphone and Feature Phone shipments every quarter for more than 140 brands covering more than 95% of the total device shipments in the industry. 

The deliverable includes

  • Single pivot format giving in-depth analysis of global markets
  • 140+ brands now in comparison to 95 brands earlier
  • Break out of three key countries in each region to give further granular view of the regions
  • 18 countries view as compared to six earlier
  • More visuals and analysis by country and by regions

To quickly summarize:

  • The global smartphone market declined by 10% QoQ but grew by 20% YoY in Q1 2021, clocking global shipments of 354.94 million units, down from 394.6 million in Q4 2020.
  • Samsung regained the top spot as the world's biggest OEM, with smartphone shipments reaching 76.6 million units in Q1 2021.
  • Apple's global shipments grew by nearly 50% YoY to 59.5 million units despite declining by about 27% QoQ after a record quarter.
  • Xiaomi (48.5 Mn.), Oppo (38 Mn.) and vivo (35.5 Mn.) shipped a record number of smartphones, each capturing their highest-ever market share in Q1 2021.

Table of Contents:

  • Pivot Chart by Brand
  • Pivot Chart by Geography
  • Global Market by Geography
  • Global
  • Asia Pacific
  • China
  • India
  • Japan
  • Korea
  • Key Asian Countries
  • North America
  • US
  • Canada
  • Europe
  • Western Europe
  • Central and Eastern Europe
  • Key European Countries
  • Central and Latin America
  • Key Central and Latin America Countries
  • Middle East and Africa
  • Key Middle East and Africa Countries
  • Flatfile
  • Definitions

Author:  Harmeet Singh Walia, Aman Chaudhary
Published Date: May 2021


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