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Europe Monthly report - Xiaomi is new Europe number 1...but for how long?

Aug 27, 2021 | Author : Jan Stryjak


Xiaomi became Europe’s best-selling smartphone vendor in June 2021, through a mix of strong performance and good fortune. With Samsung expected to recover strongly, this report assesses Xiaomi’s chances of remaining the region’s number one.

Table of Contents:

  • Samsung’s bad luck is Xiaomi’s good fortune
  • Samsung A series struggles helps Xiaomi’s lower-end growth
  • Samsung recovery expected

Number of pages: 5
Published date: 27 August 2021


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