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USA Biweekly Report - LG’s Q1 Market Performance and Post-exit 2021 Expectations

May 17, 2021 | Author : Maurice Klaehne


This report provides insights into LG’s Q1 2021 performance and gives an outlook on OEM competition after LG’s exit. Q1 2021 a double-digit decline in sell-through for the OEM, with its sell-in beginning to taper off as it winds down business. The South Korean brand had an 11% market share in 2020. This leaves a sizeable vacuum for other OEMs to capitalize on, particularly in the prepaid and national retail channels.

Table of Contents:

  • LG’s Q1 performance: Prepaid strength, dwindling flagship sales, and minor 5G sales uptick
  • Consumer insights and retailer interviews
  • LG’s exit and forecast implications for OEMs

Number of Pages: 3
Publication Date: May, 2021

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