US Smartphone Recovery Continues in July; Key Entry Devices are Launched
The US market continues to see sell-through volumes recover after the tremendous slow down seen in April and May due to the COVID-19 pandemic. The US market sold through through 11.5 million smartphones in the month of July. This is a 2% month-over-month and an 8% year-over-year expansion. The strong comeback was due to some pent-up sales from lockdowns. Also, July is usually a month of vacations and less store traffic. With COVID-19 still affecting travel, many people stayed home. Smartphones have proven to be even more valuable during the pandemic.
This report provides July sell through details including: