Smart TV shipments hit 2.9 million in Q3 2019 with a 21% YoY and Non-smart TV market declined by 13% YoY in Q3 2019 due to strong competition from smart TV brands which lower down the smart TV prices almost similar to non-smart TV. Samsung is leading the overall TV market while Xiaomi, LG and Sony are trailing behind. However, in the Smart TV market, Xiaomi continues to lead with Samsung holding the second position.
This report covers an in-depth and detailed quarterly analysis of the India overall and smart TV market. It includes key analysis for top brands, by price bands, by screen sizes and by OS. It also covers local vs import split and EMS mapping for key OEMs.
Table of Contents:
- Key Takeaways- Q3 2019
- TV Market Overview
- Smart TV Market Overview
Number of Sheets: 15
Author: Debasish Jana, Karn Chauhan
Published Date: November 2019