Overview:  The 2023 smartphone market is expected to be of a similar scale as the year; reashing around 1.26 bilion units. As macroeconomic headwinds and consumer weakness continue to pressure the tech sector, the  smartphone market is expected to...

Overview: The annual smartphone shipment volume is estimated to be 1.3 billion units in 2022, down 6% YoY, with shrinking demand amid the rising global uncertainties. A loweing of our evaluation of the global economy following a weaker growth outlook and stro...

Overview: The annual smartphone shipment volume is estimated to be 1.3 billion units in 2022, down 6% YoY, with shrinking demand amid the rising global uncertainties. The reasons for further lowering the forecast are as follows;  A loweing of our...

Overview: In this report, we forecast the shipment of key smartphone models by major OEMs until Q4 2023 and it focuses on giving a detailed view of quarterly flagship shipments globally. The global smartphone market declined by 8% YoY in Q1 2022, shipping 32...

Overview: We expect the 2022 smartphone market to decline 3% to 1,357 million units from last year's. On the macroeconomic front, expectations for recovery are now sharply falling and more concerns are spreading centered on China's prolonged recessi...

Overview: In this report, we forecast the shipment of key smartphone models by major OEMs and it focuses on giving a detailed view of quarterly flagship shipments globally. Apple released four variants Q3 2021, as in the previous year and the proportion ...

Overview: When forecasting the smartphone market, we aim for a balanced forecast. This is where there is a roughly equal probability that the next change we make to the market size will be either up or down. Through many years of forecasting this market, we...

Overview: In this report, we forecast the shipment of key smartphone models by major OEMs and it focuses on giving a detailed view of quarterly flagship shipments globally. Apple has limited initial supply of the 13 series due to semiconductor component ...

Overview: The global smartphone market in 2021 is expected to show 1,392 m units, a decrease of 1.6% compared to the September FCST. The decline in 2021 earnings is mainly due to the sluggish 3Q earnings in Europe and Southeast Asia markets due to the re-sp...

Overview: In this report, we forecast the shipment of key smartphone models by major OEMs and it focuses on giving a detailed view of quarterly flagship shipments globally. We expect Apple's volume growth to come gradually from older models rather th...

Overview: The global smartphone market in 2021 started very strongly as Q1 2021 recorded 20% YoY growth. This performance continued in the second quarter, and despite the re-emergence of the coronavirus in the second quarter, the smartphone market showed a ...

Overview: Counterpoint's Long Term TAM Forecast provides a comprehensive long-term Outlook of the handset Industry. This report provides high level market sizing for over 100 countries globally. For five regions and 47 countries we provide additional de...

Overview:  The global smartphone market in 2021 started very strongly as Q1 2021 recorded 20% YoY growth. This first quarter bettered shipments from Q1 2019 and Q1 2020. Significant factors leading the smartphone market in 2021 are; the global spread of...

Overview: Counterpoint's Long Term TAM Forecast provides a comprehensive long-term Outlook of the handset Industry. This report provides high level market sizing for over 100 countries globally. For five regions and 47 countries we provide additional de...

Overview:  The global smartphone market in 2020 declined by 10% YoY, showing shipments of 1,331 m units. A strong 4Q 2020 continued the revival and gave indications of a strong full-year rebound in 2021. In 2021, we are forecasting a growth of 11% YoY fo...

Overview: Counterpoint's Long Term TAM Forecast provides a long term Outlook of the handset Industry. This report covers TAM Forecast by Volume from 2014-2025 of 104 countries. We've deep-dived into 5 broad regions and 47 countries by tech and price...

Overview: Counterpoint’s Market Outlook provides short and long-range forecasts of the total addressable market size by volume for smartphones and feature phones by region. In this report, we forecast vendor-level shares from 2015 – 2024 fo...

Overview: Counterpoint’s Market Outlook provides short and long-range forecasts of the total addressable market size by volume for smartphones and feature phones by region. In this report, we forecast vendor-level shares from 2015 – 2024 fo...

Overview: This report is part of our effort to keep our client updated on the COVID-19 pandemic situation around the world and its effect on mobile devices shipments. This update is based on the response of various countries/regions with Q1 2020 actual numb...

Overview: This report is part of our effort to keep our client updated on the COVID-19 pandemic situation around the world and its effect on mobile devices shipments. This update is based on the response of various countries/regions until April 30th and its...