Overview:  In 2022, online retail accounted for 35% of smartphone unit sales in China, up from 32% in 2021. In terms of sales revenue, online retail’s share rose to 37% in 2022 from 34% in 2021.  The China E-commerce Channel Smartphone Ma...

Overview: The 2023 smartphone market is expected to fall 2% YoY, reaching 1.2 billion units as macroeconomic headwinds and consumer weakness continue to pressure the tech sector. Despite some recent recovery in macroeconomic indicators, consumer sentiment o...

Overview: After a brief recovery during Q4 2022, global tablet market shipments resumed their decline in Q1 2023, dropping 17% YoY and 18% QoQ. Macroeconomic challenges and financial pressures have reduced the demand for tablets amid easing COVID-19 restric...

Overview: After a brief recovery experienced in Q4 2022, global tablet market shipments for Q1 2023 continued its previous contractions dropping in both YoY and QoQ by 17% and 18%, respectively. The ongoing process of covid-19 restriction easing and continu...

Overview:  Though smartphone sales volume dropped sharply YoY, OEMs continued upgrading smartphone camera resolutions as increasing resolution remains a key area for smartphone upgrades in 2022. This report analyzes the changes in the smartphone CMOS i...

Overview:  This is the 1st edition of new report series focusing the premium smarpthone segment. In part 1~3, you can find the updates of the global high-end smartphone market, with a deep dive into China and Western Europe where Chinese OEMs aim to st...

Overview: The global smartwatch market dropped by 2% YoY reaching 32.8 million of quarterly shipments largely due to the poor performance of Apple. Apple’s shipments decreased by 80% YoY however ASP grew by 110% due to the release of the premium Apple...

Overview: Having faced a substantial surge in demand during the COVID-19 pandemic from work/study-from-home measures, tablets have become more commonplace in our device ecosystems, expanding their application of solely being used for multimedia to a wider a...

Overview:  This report tracks quarterly global handset model sales data by OEM with the key specifications. This report gives an insightful view of the changing trends in smartphone components and driving factors in the various price segments. It ...

Overview: This report tracks quarterly global handset model sales data by OEM with the key specifications. This report gives an insightful view of the changing trends in smartphone components and driving factors in the various price segments. It covers...

Overview:  Counterpoint Research uniquely tracks both sell-in and sell-through of mobile handsets in the market, giving a broader perspective of the market dynamics. This report covers quarterly sell-in vs sell-through of Apple iPhone models along with...

Overview: Outsourced manufacturing has been a significant feature of the wider consumer electronics industry for many years. The logic being that little value is added by having the production process conducted exclusively in-house. Today, some smartwatch m...

Overview: In 2022, demand for low- to mid-priced smartphones was dampened by the uncertain and weaker macroeconomic landscape. Meanwhile, premium smartphone sales hit a record high in 2022, helped by strong demand as customers in this segment were unaffecte...

Overview: The Peruvian smartphone market dropped 31% YoY in 2022 due, in part, to the political disturbance following recent elections. Samsung continued to dominate the contracted market with a larger share despite suffering a shipment decline of 22% YoY. ...

Overview: The refurbished smartphone markets are growing globally. In 2022, some drivers of this growth have matured and now there are new drivers which are pushing growth as well. The demand is high while the industry is pursuing all avenues to increase su...

Overview: This is an Excel Analysis of the Brazilian Smartphone market which declined 6% YoY in 2022 as it grappled with political tension, high inflation that led to a delay smartphone replacement and as consumers prioritized the purchase of TVs to watch t...

Overview: This report is part of a series of Market Monitor reports which track the mobile handset market: Smartphone and Feature Phone shipments every quarter for more than 140 brands covering more than 95% of the total device shipments in the industry.&n...

Overview: In Q4 2022, global tablet market shipments increased 9.5% QoQ after decreasing for three consecutive quarters. When compared to the same period in 2021, shipments decreased 7% YoY. The tablet market continued to experience difficulties originating...

Overview: Outsourced manufacturing has been a significant feature of the consumer electronics industry and handset market for many years. The rationale behind this is that little value is added by conducting exclusive in-house production. Nowadays, very fe...

Overview: The global premium (≥$600) smartphone market continued to grow in 2022, marking its highest sales, average selling price (ASP) and revenue ever, despite the gloomy macroeconomic environment throughout the year. The lucrative segment accounted f...